Colour Branding: 6 Outstanding Brands
Colour Branding: 6 Outstanding Brands

Colour Branding: 6 Outstanding Brands

The colours of a logo provide 80 percent of the information we get about a brand. This is due to the fact that various hues elicit distinct sentiments and emotions.…

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Pantone 448C: The world’s ugliest colour
Pantone 448C: The world's ugliest colour

Pantone 448C: The world’s ugliest colour

Many of us are aware of the fundamentals of color psychology. Blue is soothing, red is a forewarning of danger (or love), and green is for health. But which color…

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Red: Why Fast Food Restaurants Brand With This Colour
Red: Why Fast Food Restaurants Brand With This Colour

Red: Why Fast Food Restaurants Brand With This Colour

Have you ever observed how most fast food places are red? It's one of the most popular colors in retail, advertising, and labeling, and the list of companies that use…

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